This extract on Postmodernism and Consumer Society provides some useful quotes that may be applied to many of the topics for A2 Film and Media this year. 'Fight Club' (FM4) is the most obvious text but these concepts can be applied to other examples of Film/Television/Music throughout the year. Getting to grips with this type of theory and applying it to those examples will set your answers apart from other students who rely upon more descriptive responses.
Working with Frederic Jameson's categories (Postmodernism and Consumer Society)
(1) "the transformation of reality into images" (cf. Debord and Baudrillard)
(2) "the fragmentation of time into a series of perpetual presents"
"the erosion of the older distinction between high culture and so-called mass or popular culture" (Jameson).
Pastiche and parody of multiple styles: old forms of "content" become mere "styles"
stylistic masks, image styles, without present content: the meaning is in the mimicry
"in a world in which stylistic innovation is no longer possible, all that is left is to imitate dead styles, to speak through the masks and with the voices of the styles in the imaginary museum" (Jameson).
No individualism or individual style, voice, expressive identity. All signifiers circulate and recirculate prior and existing images and styles.
The postmodern in advertising: attempts to provide illusions of individualism (ads for jeans, cars, etc.) through images that define possible subject positions or create desired positions (being the one who's cool, hip, sexy, desirable, sophisticated...).
"our advertising...is fed by postmodernism in all the arts and is inconceivable without it" (Jameson)
For more useful notes on postmodern theory visit here.
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